Formlabs Adds Microsoft EVP and CMO to Board

CMO Chris Capossela brings 3D printing and marketing expertise to Formlabs as the company continues its path to global expansion, Formlabs reports.

CMO Chris Capossela brings 3D printing and marketing expertise to Formlabs as the company continues its path to global expansion, Formlabs reports.

Formlabs announces Microsoft's executive vice president and chief marketing officer, Chris Capossela, has joined its board of directors. Capossela will lend his marketing expertise, technical background, and enthusiasm for 3D printing as Formlabs continues expanding globally.

Capossela brings over 30 years of experience at Microsoft, where he oversees marketing for the company’s consumer and commercial businesses. Throughout his tenure, he has held multiple leadership positions and has overseen the development of new business opportunities and customer experiences. His experience working with hardware, software and services while driving customer engagement and creating brand love. Hailing originally from Boston, Capossela will contribute marketing and communications expertise.

“Chris Capossela’s skills and experience will complement the board as we help guide Formlabs in the expansion of its ecosystem on a global scale,” says Formlabs co-founder and CEO Max Lobovsky. 

“I’ve seen the potential of 3D printing firsthand. Formlabs is a standout in the 3D printing industry with a growing, innovative ecosystem of printers, software, accessories, and materials that will advance adoption of the technology,” says Capossela. 

Sources: Press materials received from the company and additional information gleaned from the company’s website.

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